Lead Generation

La generación de demanda en el sector B2B está evolucionando rápidamente, impulsada por la tecnología y los cambios en el comportamiento de los compradores. En 2025, las empresas deben adaptar…

B2B marketing seems to be dominated by stock photos, vague slogans and structured presentations. While we understand the use and practicality of these communication materials, we have noticed that audiences…

In today’s business landscape, B2B lead generation is no longer just about setting up discovery calls. It’s about building visibility, market intelligence, and brand resilience. At Vrand, we think it…